Avoiding the undelivered mail mountain

Not the headlines you want to hear as a ecommerce supplier, especially as Christmas comes around. Putting aside any views on the outcome and still hoping it can be avoided; Sitemakers are looking at ways to help customers get products to customers. Here is a quick checklist of things you may need to think about:

What to do next

1. If you are currently using Royal Mail

• Look at direct alternatives ASAP, the major carriers will be seeing a rise of inquiries, so get talking as soon as possible
• Have you considered fulfilment companies such as .netpack? They will handle packing as well as dispatch and select the best and cost effective way to get your products to your customers.

2. If you are already using an alternative carrier

• Check with them to see if there will be any impact on delivery or collection times.
• Watch out for "special deals" produced to entice users away from Royal Mail, may be an opportunity to try a  new carrier or ensure your existing one matches the offers.

Keep your ecommerce site  updated

On your ecommerce website you will also need to ensure that your terms and conditions are updated with any changes in service, plus highlight on your home page how you will be tackling the Royal Mail strike (if it happens) to reassure visitors how they will get your products delivered. If you are changing delivery methods make sure all references to delivery charges within the ecommerce site are adjusted to correctly calculate the shopping basket total.

This is not a definitive list and actions will have to suit individual needs, however we hope to highlight some of the things you must consider and set off a train of thought that should cover your own circumstances.